Category: Book Promotion

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Increase Speaking Gigs With BookTour.com

Imagine a website that would email thousands of people in your town to let them know where you are speaking next. Now imagine that this is free. Your imagination has become a reality. Read on for details.

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Social Media & Authors – An Interview with Dave Evans

“If I couldn’t interrupt you, how would I reach you?”

This is the question Dave Evans (@EvansDave on Twitter) helps people answer all over the world.

Dave is the author of Social Media Marketing: An Hour a Day and a frequent speaker on social media and emerging technologies.

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7 Reasons Why Mail Chimp is Better than Constant Contact for Author Newsletters

Constant Contact is the most popular solution for author newsletters. But is it the best? Here are 7 reasons why I prefer Mail Chimp to Constant Contact.

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Marketing Mistakes Top Level Authors Make

Best selling authors are not perfect. Here are some of their blunders and how to avoid them. Avoid these mistakes and you may become the next top selling author.

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Why Your Blog Should Be Your Book’s First Draft

So you’re working on a book and not sure where to find time to start a blog? No problem. Use your blog as your rough draft.

This post will give you 7 reasons why you should post your book to your blog as you write it.

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How to Track Your Message Online

Whether you’re an author, speaker, or publisher, your goal is to sell more books and spread your message. But, how do you know if your message is really spreading? How do you track the success of your book marketing and platform-growth efforts?

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Don’t Play Hide & Seek with Your Readers

While surfing the web recently, I visited several author websites and noticed an alarming problem. Whenever these individuals offered a free resource to download from their website – the documents were devoid of any contact information! Don’t be guilty of the same blunder.

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How the Creative Commons Can Help Your Book Spread Like Crazy

In this post you will learn what the Creative Commons is and why emerging authors are using it to promote their books.

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8 Elements of Effective Author Newsletters

To create a newsletter that gets results, use the following eight components. These elements apply regardless of whether you’re creating an email or print version. Schedule print newsletters to leaders every 90 days, and email newsletters to your audience every 30 days.

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6 Things Readers Want from Your Author Website

If you build it they won’t come. The only way to get people to visit your author website is to give them something they are looking for. But what is that? This article summarizes research done by the Codex Group about what readers want from author websites.

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