Is Facebook A Fad?

Thomas Umstattd — Mon, 07 Sep 2009 13:56:43 +0000

Social Media: Twitter, Facebook, LinkedIn, Plaxo… Are they a passing fad or are they changing everything? If you have not seen this video you must. It will rock your world.

Everytime this video uses the word “product” or “company” just think “book.” It will help you see where the future of book marketing is headed.

Michael Hyatt the CEO of Thomas Nelson wants to delete his Facebook account. He brings up several valid points. Is this the beginning of the end or just the calm before the storm?

The following video has some startling statistics about Facebook and Twitter. I’m curious to hear what you think.

Click here to view the embedded video.

What do you think?

Now that you have seen the video what do you think? Do you agree? What did you think about the statistics?

Related posts:

4 Reasons Why Authors Should Avoid MySpace

Thomas Umstattd — Sat, 18 Jul 2009 15:39:37 +0000

You’re an author. Your time is sacred. Finding to time to write is hard enough as it it before your agent told you to get something called a “platform.”What you want is maximum platform bang per minute. Here are 4 reasons why MySpace is not for you.

Reason 1 – Hard to Give Value

If I were to summarize networking in one phrase it would be “collecting favors by doing favors for others first.” So, how exactly are you supposed to provide value to other people in MySpace? Facebook makes it easy to connect with old friends. Twitter makes it easy to spread the word about your work. LinkedIn has a dozen ways to help build your professional network.

Reason 2 – Mostly for Kids & Bands

Now if you are a band you can provide value by putting up full length songs for people to listen to. MySpace started off as a band and groupie hangout and it still does that well. Bands can provide value by letting fans listen to their music for free.

Reason 3 – MySpace is Messy & Unprofessional

One of the biggest reasons people give for why they avoid MySpace is how ugly the site is. Giving 14 year old girls the ability to decorate their own page is not a recipe for professionalism. Especially when their photos show up on your page.

Reason 4 -The People Are Somewhere Else

MySpace has a lot of users but most of them are empty accounts as people have left for greener pastures at Facebook, Twitter and LinkedIn.

Not Worthless But Not Worth It

This is not to say that you can’t get value from MySpace. But for the same amount of time investment you can get more from other social networks.

What do you think? Have you been able to use MySpace to promote you book? Leave a comment below.